Email Marketing Solutions

Are you getting the most out of your email marketing campaign?
If no, reach Capella for effective email marketing solutions.

The advent of email technology has given a serious lift to direct response marketing world-wide. This enables businesses to test their promotional offerings quickly, cost-effectively, and measurably. Done properly, there can be nothing as fetching as email marketing.

Successful email marketing solutions!

• Email Marketing
• Co Registration
• Customer Acquisition
• Lead Generation
• Media Planning and Buying

For a successful email marketing campaign...

• Mail with permission
• Focus on the customer
• Choose subject lines that work
• Call the reader to action
• Prioritize newsletter content for more clicks
• Use bold face for emphasis in Email Marketing
• Personalize each message
• Include an easy to use unsubscription Link
• Send your emails as multipart/alternative
• Optimize for delivery
• Test the message before you send
• Test the links in your Email Marketing messages
• Avoid Email Marketing during holidays
• Spend your time designing landing pages
• Segment, target and measure results

Double opt-in lists work

Best Practices start with the manner in which you create and build your email list. One way is to place lead capture forms on the landing pages where traffic arrives and then give visitors a reason to receive email campaigns. As far as possible using double opt-in lists work. The double opt-in lists have an audience that truly wants to hear from you. At this point, it’s important to note that the recipient “white lists” you by putting your “From” address in their address book to assure your mail is always received in their main mailbox.

Capella for professional email marketing solutions

With constant contact, you can create email newsletters and announcements that get immediate and measurable results. Capella helps you create emails, build email lists, track emails, monitor email delivery, design templates and more. At any time, you have the ability to analyze open rates, response rates, conversions and referrals by particular customer, by campaign, category, or offer.